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Ten years ago on my Marketing Jive blog I wrote about how you should plan a website redesign. Guess what a lot of (all?) of these tips still apply in 2018. Let’s revisit my ultimate SEO guide to planning a
Optimizing your website for mobile is something that you should have been doing five years ago, yet why is it that some many websites are not optimized for mobile both from a Search perspective but more importantly from a usability
Using Chatbots to Enhance your Digital Marketing Efforts One of the things about technology that intrigues me, is just how far we can (or should) go. For better or worse, our society has gotten itself into one big rush. In
We begin our series on the topic of content calendars with identification of the core components of a content calendar. Content and editorial calendars are great tools that can be used for mapping and monitoring your content that you create
Recent reports suggest that organizations in both the B2B and B2C space are doing a much better job with their content and thus are seeing greater return. There are three reasons why organizations are rolling out more successful content efforts.